Loreen’s massive breakthrough with Euphoria is still to this day considered as one of the most memorable performances in Eurovision Song Contest history where she single-handedly helped shift the perception of Eurovision. Earlier this year, Loreen once again spellbound viewers around the world, this time with her extraordinary performance of “Tattoo”, making history as the first woman—and only second person ever—to win the Eurovision Song Contest twice. Besides her artistry, Loreen is known & appreciated around the world for her warm and down-to-earth approach, with messages of love & inclusion shining through everything she does. For her, trusting her intuition is more important than following what's een done before, which leads her down a creative path less traveled, resulting in an artistry infused with spirituality and her nomadic heritage. Loreen’s sound sphere will take you on a journey, pop inspired by her Berber roots with touches of dance influences that leaves her sound to a truly unique experience.